Corporate Intelligence and Operative Response of Deposit Money Banks in North-East, Nigeria

Abstract

The Nigerian business environment is fast becoming more competitive hence adopting innovative strategies as survival techniques is fundamental. This study on Corporate Intelligence and Operative Response examines the relationship between Corporate Intelligence and Operative Response of Deposit Money Banks in North-East, Nigeria. Three specific objectives and hypotheses were formulated for the study. The research was anchored on the System theory because of its relevance and practical application to the study. Survey Research Design was adopted and the total population of the selected money deposit banks was one thousand and ninety-seven (1097) employees across thirty-three (33) Money Deposit Bank branches in the study area. Krejcie and Morgan's 1970 formula was used to arrive at a 285 sample size while Bowley's proportional allocation formula was used to determine the instrument sharing proportion. The data source for this study was primary data and the instrument used for data collection was a structured questionnaire. Face and content validity were deployed in the study while the Cronbach Alpha technique was used to determine the reliability of the instrument. The data were collected with the help of two research assistants. The test of hypotheses was done through the application of the Pearson Product Moment Correlation Coefficient (PPMCC) at a 5% (0.05) level of significance. It was discovered that there is a statistically significant positive relationship between technological intelligence and innovativeness among Deposit Money Banks in North-East, Nigeria (r = .968, p-value < .05), that human resource intelligence and opportunity identification have a statistically significant positive relationship among Deposit Money Banks in North-East, Nigeria (r = .913, p-value < .05) and that there is a statistically significant positive nexus between competitor intelligence and competitive edge among Deposit Money Banks in North-East, Nigeria (r = .914, p-value < .05). Based on the findings the study concluded that corporate intelligence is crucial for organizations to respond strategically to changes in the Nigerian business environment. The study recommends that banks need to keep strengthening its technological space, improved its human resource capability so as to be able to innovate and keep reengineering their services.